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The Shadow Sides of the Fab 4 (Watch out!)

(First appeared in WRAL TechWire.)

I’m not a Pollyanna… I’d say I’m more like a bright and hopeful realist. That means I like to think about the positive aspects of working with each of the Fab 4. I like to think of creators as brilliant, builders as reliable, sustainers as diligent, and disruptors as intuitive. And they all are! But they also have shadow sides… you know the whole “too-much-of-a-good-thing” thing.  So, it’s good to know what these are—and how to mitigate the challenges that accompany them when they show up in the workplace.

CREATORS

Known for: Waking up at 3am with epiphanies.

The creator on your team may strike you as overflowing with energy. Their ideas may even have resulted in the products, services or methodology that serves as your company’s bread-and-butter.

The creator’s shadow side: They can be distracting.

The shadow side of the creator becomes a challenge when their bright new...

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